Twist Up Your Night
Non-car vehicles give you the freedom to go anywhere with ease on a night out. Add some mystery and fun to any average night. Lime Scooters give you the chance to take the expected and infuse an element of surprise.. All of a sudden a bar crawl up and down the street is way more exciting, and getting from point a to point b is a thrill. With Lime, the unexpected is your new destination.
Lime Lane
Not sure where you’re headed? Let the Lime Lane show you the way. Local artists are creating glow-in-the-dark murals on the sidewalks with mystical green imagery. As night falls the artwork comes to life creating a magical atmosphere and inspiring riders to twist up their nights.
Time for a Twist
Is that the move? Sometimes the path you’re on isn’t the one you really want. Lime is strategically installing corales of scooters in front of other forms of transportation, giving people the option to pivot right then and there and take Lime instead.
Friday Night Limes
Lime is introducing a weekly scavenger hunt/bar crawl/race around town where the destinations are completely unknown. A map featuring lime green pins will be shared on socials each Friday, and participants can follow the map and various clues to find hidden treasures and destinations in their city. Unlock new checkpoints as you rack up more points as well as bonuses for free rides or prizes
Double Limes
Tired of exploring solo? Lime is releasing doublewide scooters and tandem e bikes to allow riders to twist up their nights... Together. Getting around town as a pair just became fun AND functional.
Lime-ted Edition
Need a little spice in your life? Lime is launching a new surprise event series that is scooter-access-only. On the day of an event, Lime will release coordinates on social media that could lead you to a surprise concert, a restaurant pop-up, a movie premiere… The options are limitless but whatever it is, you’ll need to scoot on over to see for yourself.
Remember that Lime?
Who doesn’t love a trip down memory lane? A new feature in the Lime app will highlight your Lime-ventures from the past year. A picture is worth a thousand words, but a map of “that one time” is priceless.
Copywriting: Julia Ordog
Art Direction: Sarah Painter